Landewyck Tobacco

More indepen­­dency.
More opport­­unities.
No quest­­ions.

Why Landewyck?

Everything you always wanted

Independent
family business

In the year 1847, Josephine van Landewyck and Jean-Pierre Heintz established a tobacconist shop in Luxembourg. Over the years, the business of yore grew to become Landewyck Tobacco – one of the most respected 100% family-owned, independent tobacco manufacturers in the world today.

Exclusively local European production

We manufacture tobacco and cigarettes ourselves exclusively in Western Europe, and attach great importance to maintaining the highest manufacturing, working and product standards that are socially acceptable to our consumers, partners and importers worldwide.

Over 170 years of tobacco expertise

Our master tobacco blenders travel to the farthest reaches of the globe to hand-select the best leaves. Hence ensuring the unique flavour of our tobacco products – and all so our customers can enjoy the ultimate in smoking pleasure.

Quality and responsibility

From ISO-certified product and manufacturing standards, from employees to retailers, we always ensure that our business decisions and the products we supply are in keeping with our family spirit - by upholding our tradition of delivering 100% quality, flavour and customer satisfaction.

Products and brands

We do what we believe in

The Landewyck brand ecosystem is very diverse. It's dedicated to life's pleasures and the ultimate in quality - very much in the spirit of our company's founders Josephine van Landewyck and Jean-Pierre Heintz. Today, we have around 40 brands, including many classics, that are sold on regional, national and international markets.

About us

Always a little different

What sets us apart and drives us is our passion. We want to engender genuine moments of pleasure in our consumers, and in pursuit of this goal, seek to develop the perfect flavour for each taste. This is an art that goes beyond the ability to simply manufacture high-quality tobaccos. We take the time to craft specific products that are perfectly tuned to the differing tastes around the world - tobacco products that cater to the lifestyles and desires of discerning consumers.

Career opportunities

Are you interested in new challenges? We are constantly looking for motivated employees.

Milestones

We follow our own path.

1847

1881

1897

1912

1925

1937

1942

1944

1951

1957

1961

1967

1969

1974

1995

1998

2008

2009

2012

2019

FIRST RETAIL SHOP OF THE FAMILY BUSINESS

When Jean-Pierre Heintz, at the age of 25, opened his first tobacco factory with a shop in Neutorstraße No. 9 in July 1847, it was the beginning of a success story. Early that year, he married nineteen-year-old Josephine Van Landewyck. Since Dutch tobacco enjoyed an excellent reputation, Jean-Pierre put his name and that of his wife on the company’s nameplate.

BOOMING BUSINESS UNDER JOSEPH HEINTZ

Joseph Heintz, the son of Jean-Pierre, took over the tobacco factory from his father at the age of 22. Under his leadership, the business experienced a downright boom and soon ranked as one of the twenty biggest tobacco producers in Luxembourg.

NEW FACTORY IN HOLLERICH

50 years after the company was founded, Joseph Heintz opened the new tobacco factory in Hollerich, where 250 employees produced 100,000 to 300,000 cigars every week.

VICTOR HEINTZ TAKES OVER LANDEWYCK

After the death of Joseph Heintz on October 02, 1912, his son Victor took over the company and continued to run it with a sense of tradition and modernization in all areas. But Joseph Heintz left significant gaps as a big industrialist with a vision, as “pater familias” and as a person with social awareness and commitment. He stood up for those in need with his soup kitchen on Bäderstraße.

ESTABLISHMENT OF A SUBSIDIARY IN TRIER

In order to better serve the traditional markets, the company now looked to Germany, with its large number of cigarette-loving soldiers, and founded a subsidiary in Trier.

The company soon grew to be the second-largest manufacturer of smoking tobacco in Germany.

NEW FACTORY IN HOLLERICH

Opening of a new factory in Hollerich, Luxembourg.

LANDEWYCK DURING THE NAZI REGIME

Luxembourg suffered under the Nazi terror, and Robert Meyer, who had “refused to give a guarantee”, was dismissed from his position as director only to regain it after the liberation in 1944.

NEW BRAND MARYLAND

Since exports had to be boosted in the post-war years and raw tobacco for the old bestsellers such as the “Africaine” cigarette was in short supply, Landewyck counted on a new brand: “Maryland”. The cigarette was a great hit and took on the image of a cigarette for “everyone” in Luxembourg.

SUBSIDIARY IN BELGIUM

Establishment of a subsidiary in Belgium

110TH ANNIVERSARY

Anniversary celebrations at Landewyck: 110 years! Ten years earlier, in 1947, there was little reason to celebrate, so it was decided to forego celebrating the 100-year anniversary.

Paul Weber, Director of the Chamber of Commerce in Luxembourg, wrote in a publication for the occasion: … “The tobacco industry is one of the few Luxembourg industries to stand the test of time for more than a hundred years and to establish Luxembourg’s good reputation in the world”.

KENT BEGINS ITS CAREER

The production of the “Lexington” brand reached a record level of 2.7 billion units out of a total of 3.3 billion cigarettes produced by Landewyck.

The following year, production of the same cigarette fell sharply to 1.7 billion units. A new era of the “Lorillard” brand had begun. The “Kent” cigarette, produced under license since 1958, began its career at Landewyck.

FILTER CIGARETTES GAINING GROUND

In the wake of the global market success of filter cigarettes, Landewyck introduced the “Maryland Filter” in Luxembourg. By 1970, they had already surpassed the leading non-filtered “Maryland”.

INTRODUCTION OF THE DUCAL BRAND

As the price war intensified, the market trend turned to packs of 25 cigarettes in king-size format. Landewyck followed the trend with the brand “Ducal”, which was introduced in 1969 with great success. The 25-pack was fast becoming a hit on the market.

KENT ALSO SUCCESSFUL IN EUROPE

After the success of the “Kent” brand in the US, this cigarette also became a success in Europe, above all in the Benelux countries. The increase in demand required expansion of the plant in Ettelbrück. Ten years after its establishment, the Ettelbrück plant employed over a hundred workers, with annual production increasing to 1.5 billion cigarettes.

RÓNA LOOKING TO THE FUTURE

The company Róna in Hungary opened a forward-looking sales and promotion department in Budapest.

NEW BRAND ELIXYR

1998 saw the introduction of the ELIXYR cigarette, which showed excellent annual growth rates.

NEWS BRAND AUSTIN

Austin joins the family. Following the growth of American Blend cigarettes, Landewyck takes over the legendary Austin cigarette trademark from a major US tobacco manufacturer in 2008. Since then, Austin turned into one of our leading cigarette and tobacco brands, chosen by many consumers around the globe.

ESTABLISHMENT OF LANDEWYCK FRANCE

ESTABLISHMENT OF LANDEWYCK SPAIN

NEW FACTORY IN FRIDHAFF

Opening of the new state-of-the-art Landewyck factory in Fridhaff, Luxembourg

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Benefits

Don't settle for less

Special discounts on your first order

For six generations, business partners have put their trust in Landewyck as a company they can depend on. Retailers who decide to select our tobaccos for inclusion in their product portfolio receive special discounts on their first order, depending on the market.

Our business partners at centre stage

In everything we do, our focus is on people and their individual needs. This is precisely the reason why we prefer to get in touch personally – be it our sales force, service staff or key account managers.

Always there for you

We are a dynamic and agile organisation and act accordingly. You can rely on Landewyck always having an open ear when it comes to matters affecting retailers and the retail industry as a whole.

Successful together

Landewyck guarantees excellent products and fair conditions. In short: everything you need in an impressive package that offers competitive advantages and a win-win situation.

Locations

Near to you

  • Luxem­bourg

    Headquarter

  • Nether­lands

  • Germany

  • Spain

  • France

  • Belgium

  • Hungary

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